CORPORATE FLYER
Flyer 8.5' x 11' inch, CMYK Color, Design in 300 DPI Resolution, Print Ready Format
Gmail: ahmedsujat320@gmail.com
If you have any task of the graphic then please feel free to ask me
How to make a perfect flyer
Step 1: Combine the Images
Set up your document to match your desired flyer size: 5″ by 7″, 17″ by 11″, etc. It doesn’t really matter, just make sure you’re going with a vertical orientation.
Once you’ve got your document set up, toss in the two images from above, allowing them to take up your entire canvas. Stack the bass player on the top of the crowd image, eating up a good portion of the available space. It’s difficult to sacrifice space in a crowded design but we really want to make this an eye-catching flyer.
At this point you’re probably thinking that these images are way too busy and that we can’t possibly put any text in, but don’t worry, we’ll take care of that in the next step.
Step 2: Fill In the Bottom
As I just mentioned, our flyer in its current condition isn’t very conducive to text overlays so let’s see if we can simplify things a bit.
To make sure our colors all look good together, it’s always a good idea to use colors that already appear in the image. With this in mind, sample the color from the top left of the bass player image. If the application you’re using doesn’t have an eyedropper tool, you’ll have to eyeball it.
Once you’ve got your solid color rectangle over your photo, reduce its opacity to around 84%. Most applications with graphics allow you to reduce an object’s opacity, if not, you’ll just have to use a solid color.
As you can see, this gives us a background that’s more interesting than a solid color but a lot easier to place text over than our original photo. Plus, introducing the color overlay makes our two very different images look really great together.
Step 3: Add a Headline
Every good flyer needs a headline, so let’s take care of this next. Remember that the headline doesn’t necessarily have to be at the top of the page. We’re going to place ours near the bottom of the bass player image.
To do this, I repeated the same basic process as in the last step. I drew a black box coming from the right side of the flyer, then reduce the opacity just enough to let the photo start to show through. This helps make the text more readable over that busy background.
For the font, I used Six Caps from Font Squirrel. The condensed, all-caps nature of the font is perfect for the look we’re trying to achieve.
Step 4: Who, Where, and When
Since we addressed the price point in our headline, we’re down to three other important pieces of information: who, where, and when. We can break these out into three bullets with exactly those headers.
There are a couple of important things to note about this. First, I didn’t like the readability of the Six Caps font over lots of text so I switched to Futura Condensed for this portion. Furthermore, notice how I’ve structured the hierarchy of information very carefully. The headers are the largest and colored differently to stand out. Once again I grabbed this color from the bass player image. I’ve also given some size differentiation to the headliner band.
The main takeaway here is that some pieces of information will be more important than others and you need to take care to give that special attention. This gives your work visual variety and makes it easier to browse.
Step 5: Add the Paragraphs
Dividing the bottom portion into two main columns will give us plenty of room for content. We just created the first column and left it quite narrow, which is fine for the content that it holds. This allows us to have an even wider column for our paragraphs, which wouldn’t look right if they were too narrow.
Notice that I used the same basic conventions as on the previous step, with some subtle changes. I didn’t repeat the colored headers so as not to detract from the primary information points on the left. With the same goal in mind, the paragraph headers are smaller than those on the left.
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